Manifest Advent Calendar #3: Liberto Protein Packaging

Today’s Manifest highlight is ‘that moment when’ Lavida Food tasked us with developing the packaging of their new range of gluten-free protein shakes. After taking the client through our BrandManifesto process and developing their range of gluten-free pastas and sauces, we jumped at the chance to help the client with their latest venture – 3 […]

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Dear creative industry

Dear Creative Industry; I love you, but we need to talk.

Last month, I was lucky / brave / drunk enough to take part in the first ever Glug Leeds Tech Off – delivering a talk entitled ‘Dear Creative Industry; I love you, but we need to talk’. It was the first time McDanimal & his crew had ventured that far up the M1, and boy were […]

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Pepsi advert Kendall

Who signed that Pepsi advert off?

I would have loved to be in the boardroom when the concept of Pepsi’s infamous protest ad was pitched. It probably went something like this: Creative: Guys, I think I’ve got it! Okay..we’ve got Kendall Jenner! Execs: Yeah? Go on Creative: Protests Execs: Oh! Controversial, yeah, go on… Creative: Police line Execs: Can we go […]

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Design of brexit

Power[word]play in the design of Brexit

We recently had a visit from Rob Coke, Strategy Director at Output Group, who treated us to his views on how design impacted the result of the EU referendum. In spite of resurfacing anger and tears, this was actually a fresh viewpoint on how the Vote Leave and Vote Remain brand campaigns were fought, won and […]

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